WE CREATE TO SERVE

My creative intentions are for the purpose of serving others. It may seem superficial, but that is the truth. My actions may not look like it, but that is the reality. The moment an artist starts the creative process, we subconsciously look at the end in mind and ask ourselves “who will benefit from this?” This is a million-dollar question for artists like me because once we fail to fulfill this, then technically we have failed our project. Either we don’t finish or it gets rejected at first glance.

Serving may not come naturally to most people, but I think artists innately have a small percentage of this desire whenever we create. The moment we realize and use it to leverage our skills and abilities, we open up a whole new realm of possibilities. Success becomes one of the options.

SERVANT’S HEART

We have to understand the power of serving and having a heart that is willing to serve. As a Christian, I usually hear the phrase SERVANT’S HEART. It gets thrown around in Christian circles so much that we start getting immuned and start to disregard the weight of the concept behind the phrase. Internalizing the heart of a servant or a slave is what we need to do. Most of the scriptures were written during a period when slaves are in existence. Slaves are not free and they work because their lives depend on it. So, most of the time, when we see the English word “servant” in the Bible, it is pertaining to a SLAVE! With that in mind, having a SERVANT’S HEART is really having a SLAVE’S INTENTION. Take note…we are not promoting the SLAVE’S MENTALITY, but their INTENTION!

SLAVE MENTALITY

The mentality of the slave is confined to the limited freedom they are provided. They have limits and boundaries that they dare not cross. The intention of the slave, on the other hand, is to stay alive and get the approval of their master. They work for the master. As a Christian creative, I work for my heavenly Master. I now hone my whole being to my sole purpose in life – Love God, love others, and make multiplying disciples! So, am I a slave? Yes…I am should be willing to enslave myself to Christ. Because in Him, there is freedom. I know that sounds contradicting, but it’s really not. Let me illustrate it for you.

Imagine committing a heinous crime and you are bound to live your whole life in prison. You have been found guilty beyond reasonable doubt and you yourself know that it is true. Then, someone, you don’t know volunteered to live out the punishment for you. I know that our justice system does not work that way, but what if the judge says OK and swaps you out. Then, after a while, you found out that the person who volunteered is the judge’s son. What would you feel? Aside from feeling confused, wouldn’t you feel indebted? Somehow, your body would want to do something to repay their kindness. Let’s add to the plot. Since people know that you are guilty and despise you for being free, you have a hard time living your life outside. Life becomes hard and unbearable. But then, you are invited to live in a big house, free of rent, and your basic needs are provided. You are also given the opportunity to start a career and succeed. What would you do? How would you feel if your opportunities in life also came from the judge – the father of the volunteer?

PURPOSE

Basically, that’s how I view my life here on earth. The moment I responded to the grace of God in Christ, I realized the privilege and opportunities that are laid out for me. I am free because of Christ, so now I dedicate my life to Him…even to the extent of enslavement. Galatians 2:20 says –  I have been crucified with Christ and I no longer live, but Christ lives in me. The life I now live in the body, I live by faith in the Son of God, who loved me and gave himself for me. My life is now lived for Christ. So, therefore, my ability to create is a form of service, first to God, then to people around me.

As a Christian Creative, I do what I do for Christ. With every blog I post, every artwork I conceptualize, and even every conversation I have, I need to fulfill my ultimate mission in life – Love God, love others, and make multiplying disciples. I create to serve…until people recognize my Master.

So now, ask yourself. – “Why do I create?”

LOGO & BRANDING – Legacy Financials

This is a basic LOGO & BRANDING project of a financial agency. The client already has an idea, color scheme, and general look. This made my job a little easier. The whole idea is based on a SHIELD. The initial drawing given to me had a distinct shield shape, but as we progressed, we ended up concentrating on the letters L and F but maintained a subtle shield form. The red strip that we incorporated is to identify with the AXA company where they are accredited.

The whole render was made in Adobe Illustrator and then laid out in Adobe Photoshop. We also created a cover photo for social media posting.

BOOK COVER – Covid-19 (Chance, Accident or Judgement)

This is a very controversial book. I did not write this, I just made the cover design.

Let me just say this – Agreeing to take on this project does not mean I also agree with their stand on what the author is saying about the current global pandemic. I am also a Christian, but I do have my own stand in the current issue.

It took me around one and a half hours in conceptualization, image preparation, and actual design. This was made in Adobe Photoshop. Images used are royalty free.

PRINT DESIGN – 24 Hour Preaching Flier

The considerations in making print designs are fully dependent on your client. Mike (pictured in the flier) likes to print full letter sized (8.5 x 11) fliers in full color. I believe he prints these using a digital printer in small quantities.

The initial consideration to this particular piece are the elements – Image of the clock, Image of Mike, Title, content, and footer details. I don’t know why I opted to use a dark background that eventually got revised.

The approved design is the lighter one where you can fully see Mike!

SHIRT DESIGN – I Serve Because I Love

I enjoyed doing this project for a Canadian client of mine because it reflected a piece of my core belief. I am not just a freelance artist, I am also a full time Christian. My driving force in serving, whether in freelance art or in my regular work, is LOVE! The kind of love that is unconditional in nature.

My first concept involved 2 scribbled hands holding each other just above the wrist. I wanted to show a strong bond between two people. I used 2 colors in this piece. The yellow green hand on top signifies the helping hand while the white one below signifies the need for help. The rugged style showed the imperfection of people. The verse was given by the client along with the main words to be spread across the shirt.

The client want a more cleaner look and because it would be harder to prep silk screens with textured elements (harder but not impossible). Eventually, the client told me to scrap the whole hand thing and told me exactly what he wanted! hence, the 1st picture!

Weeeeellll, I’m not mad how it turned out. All in all, the client is still my boss, I got paid, and I enjoyed pushing myself to the limits of my creativity.